By Jilawatan

Wherever she goes she makes heads turn, making her the most preferred face on screens… So this buzz doesn’t come as a surprise….

According to a report by AdEx India, a division of TAM Media Research, hottie Kareena Kapoor is the top woman endorser of the year. The reports say that the actress had a 45 percent share of celebrity endorsements on television during 2010.

Following this, quotes a source, “Kareena has reached phenomenal heights. She had the maximum ad volumes of celebrity endorsement (FMCG brands) on TV during 2009 as well.”

By Jilawatan

In an attempt to strengthen it presence in the Rs 32 billion branded snacks market, FritoLay India, company has launched new variant ‘Crunchy Wheat’ a lemon flavoured snack under it Kurkure Desi Beats recently. Priced at Rs 5 for the 20 gm and Rs 10 for the 50 gm, the new product will be available across top 100 cities across the country. Further, the company is also planning to launch more new products in this fiscal year.